Londoner chosen to be national face of Community Foundations of Canada

Oct. 10, 2013

Local poet, Holly Painter will star in ‘community anthem’ ad in Toronto Oct. 19

(London, ON) October 10, 2013- London Community Foundation is excited to announce that the star of Community Foundations of Canada’s new national ad campaign is Holly Painter, a local spoken word poet.

The campaign, which features a slam poetry-style anthem, is designed to introduce Canadians to Canada’s 191 community foundations and showcases how communities contribute to making us who we are.

Two performers, one English and one French, were chosen to recite the anthem and join dozens of community foundation staffers, friends and volunteers in the filming of the television ad.

“We’re welcoming dozens of community foundation staff and volunteers in Toronto next weekend to participate in the ad as cast and extras along with the two winners of our talent search,” said Ted Nation, President of Yield Branding, the award-winning agency producing the campaign. “It speaks volumes about the passionate champions who make up the community foundation movement.”

More than 100 artists, activists, and community volunteers participated in the nation-wide talent search, which took place over the summer months. London Community Foundation even held a live audition event on Aug 1st which attracted Londoners of various ages and walks of life. Excited to be a part of the network of community foundations during this time, the staff at London Community Foundation are thrilled to have Holly represent community foundations across Canada in the new ad campaign.

“We are proud to have Holly as the new face of the community foundation movement. Her passion and dedication to the community is evident and we believe she will be an excellent role model. I think this speaks volumes about the positive community spirit in London. We can’t wait to see the ad!”- Martha Powell, President & C.E.O, London Community Foundation

About London Community Foundation

Founded in 1953, London Community Foundation is a charitable organization dedicated to improving communities across London and Middlesex County. Our goal is to continue building London and Middlesex County as a Smart & Caring Community through collaboration, strategic leadership, and innovative solutions to charitable giving. Investing our gifts in perpetuity, London Community Foundation ensures the long-term vitality of the community emphasizing prevention rather than remediation. We are part of a network of over 191 Community Foundations across Canada and currently manage over $53 million of assets. For more information visit: www.lcf.on.ca.

For more information, please contact:

Vanessa Dolishny

Manager of Communications

London Community Foundation

P: 519-667-1600 x107

E: vanessa [at] lcf [dot] on [dot] ca

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